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Because of Him: Church Launches Easter Initiative Focused on Jesus Christ

'Because of Him' Easter Initiative: The Church of Jesus Christ of Latter-day Saints proclaims its belief that Jesus Christ is the divine Son of God who overcame sorrow and death for men and women everywhere.

A weeklong, Christ-focused social media initiative that includes memes and a prominently placed YouTube video begins today (Palm Sunday) and extends through Easter. In the effort (titled “Because of Him,” with an accompanying #BecauseofHim hashtag), The Church of Jesus Christ of Latter-day Saints proclaims its belief that Jesus Christ is the divine Son of God who overcame sorrow and death for men and women everywhere.

 
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